Backlinks are regarded as the incoming links from another site to your site. Quality backlinks are often used as part of a SEO (search engine optimization) strategy search engines use the number of backlinks a site has as a measure of its popularity.
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Backlinks are important for two big reasons. Firstly: backlinks can measure how much eminence and respect you have earned on the Web. The more reputable and prominent your backlink referrers are, the more you have established your web page as a worthy destination. Conversely, if you have no backlinks, or very disreputable backlinks, then your credibility on the Web needs work.
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